Excellent. An advert on UK Food channel for a new magazine called “I Love Horses And Horse Riding”. I presume “I Love Horse Riding” was jettisoned as a title, because of the significant proportion of people who love riding horses but actually can't stand the big whinnying bastards themselves.
After the voice-over had explained the subject matter of “I Love Horses And Horse Riding”, we were treated to a jingle, which went: [ahem]
“I love horses – they're my friends.”
This was broadcast almost post-watershed.


No comments. There's internet tumbleweed.